|
|
 |
|
Knowledge is a company's most valuable asset. A portion of this knowledge can be captured in various media forms in an explicit manner. These include patents, copyrights, licenses, trademarks, trade secrets and processes.
- Determine that the asset to transfer is identifiable, legally owned, and is valuable on its own, that is, without the need to be pooled with other assets. It must be backed up by effective documentation that establishes its existence, utility, or uniqueness, i.e. a patent or patent application. If available, a working prototype provides an effective resource for evaluation purposes.
- Obtain a comparative value of the intellectual asset through various forms of industry analysis and market research. The asset is benchmarked against domain-like or existing /emerging technologies.
- Determine clearly whether the intellectual asset can produce economic benefit as a standalone device, i.e. revenue, cost of opportunity, or savings.
The evaluation process is documented and integrated to the asset marketing process.
|
|
|
|
